Final Product!

Well, here is my film opening titled "Misfit." I'm proud of her :'-)

I hope you enjoy and thank you for following me on this journey!

https://drive.google.com/open?id=1FPJKP9UnB8GltOMHMgHne4ybbJ9dUzLb

Here's the backup link:

https://www.youtube.com/watch?v=youjzN34i9I

Creative Critical Reflection

Here is my CCR! :-)

https://drive.google.com/file/d/1RCxzNTIAiAHMBAyqkACeeEcOQ7fzECev/view?usp=sharing

Finishing Touches & Reflection

Hi!

I wrapped up filming today with my cast!

Filming was very fun and I'm so thankful for my main character, Kruis for being so patient with me as we filmed.

Filming the last scene of Kruis at the gas station was pretty funny as we had to re-take it a few times due to people walking in the scene and Kruis getting nervous over people looking at us. We knew that scene would be hard though considering the people around us were probably alarmed to see some teenager getting out of a car and putting on a creepy mask outside of a gas station.

Oh, and we ran into some complications. When we got to Vista View to film, we realized they were closed! I didn't even think of the park being closed which was dumb of me. So we decided to film at Regional Park instead. I'm kind of glad we filmed there instead because it looked more fitting of the main character to end up in a location like that (on bleachers, or in front of a skate park).

Overall, I'm glad I decided to take a different route for my film that didn't involve robbing any places as I think going down that route would have made this project a lot more complicated than it needed to be.

I am editing and adding the finishing touches all day tomorrow so that should be fun.

Working on this project has been quite the roller coaster but I am so glad to have done so because I've learned so many things. The whole thing was a learning process, really. and I was glad to have gone on this journey :-)

Well, this is pretty much my last blog post before I post the final product and my CCR. Thank you all for following me on this journey!

Filming Update

Hi!

So I have officially set the date of filming to next Friday the fifth of April. I let the people know of this and so far everyone has agreed to keep Friday open. I can't afford for these plans to fall through since the project is due that Sunday. I plan on spending most of Saturday editing and putting together my film opening.

Something that I forgot about which I can probably do tomorrow is buy masks for the characters. I decided on using skeleton masks because they are cheap and they look cool and not too cheesy. I have all my shirts as well that match up with that Romeo + Juliet look I was going for. All I really needed was a few Hawaiian looking shirts and I was good to go.

As for weapons I decided to go with knives and bats. The weapons won't cause as much controversy or problems as guns would. I plan on using pocket knives rather than something like kitchen knives cause that might look a little weird.

I'm getting the rest of the supplies together this week and continuing planning. I have the whole week to finish up planning and I'm hoping that will be enough time.

I will keep the blog updated on the process!

Change in Plans

Ugh :/

My worst fears have been confirmed. Everyone bailed out on filming today. Just my luck! I'm not sure what to write for this blog other than I'm stressed out of my mind!!! I wanted to get filming out of the way today so that I would have the whole week to edit the opening but unfortunately, I can't now. I can't film tomorrow because I have a family thing so that wouldn't have worked out. I'm gonna have to think of another plan.

I'm thinking of moving the filming immediately after school next Friday and just telling everyone that they must be ready to film and to keep Friday opening. I can film everything in one day which is good. Most of the shots are going to consist of the planning of the robbery in the basement and the shots of the main character looking off into the distance in the park. The only other shots besides these are the shots of the characters getting out of the car preparing to walk into the gas station. The shots of the characters in the garage are the ones where I need everyone present.

I think during the week I am going to set up the set of the scene in the garage so that will be done already. I plan on filming the scene in my friend's garage with dark lighting so I hope I can achieve this! I will update the blog on any more changes in plans.

Filming

Hi!

So I'm supposed to start filming tomorrow and I notified everyone that I want in my opening of the plans. I just really hope they don't bail out on me.

I have my storyboard squared away and I'm still adding some tweaks to my script. Writing the monologue for my main character has been a little challenging since I basically have to come up with all of it from the top of my head. I'm moving along though so I'm not too worried about that. I am stressed about a few other things though.

Some of the things I'm stressed about are people not showing up for filming, or backing out last minute. I'm also worried about people getting impatient as I probably will have to re-do a lot of shots/scenes to get the perfect one. I get frustrated when people are impatient with me and it just stresses me out. I get stressed easily so some aspects of this project definitely haven't been easy, but it's a learning process.

I'm using my mom's Nikon camera to film the opening as I want the opening to look a little more professional rather than filming on an iPhone. My phone isn't as new as some of the more recent iPhones that may have a better camera and I also don't have a lot of space on my phone and I plan on filming a lot of takes. I'm looking forward to filming and really hope everything goes as planned :-)

Song

Hi!

So something really cool happened today.

There's a song I've been listening to a lot lately that I like by this artist who isn't too well-known. The artist's name is Odie and the song is called Little Lies. Well, I thought the song fit well with what I am envisioning in my head for my film opening but I remembered we have to use royalty free music unless we literally personally ask the artist themselves if we can use their song. I really like the song so I thought, what the heck I'll tweet Odie and see if he answers, which I didn't think he will.

So, I tweeted him and asked if I could use his song in my school project. I wasn't expecting a reply, but it was worth a shot. I was checking my twitter the next day (today) and saw I had a message. Odie actually replied to my tweet! And he gave me permission to use his song in my opening! How cool is that? I was so happy he replied and I was really thankful too. Not only did he give me permission to use his song, but he asked if I could send him the opening when I'm all done. I thought that was very nice of him, so I'm gonna make sure to support him and his music in the future.

With that being said, I have my music for the film opening squared away so that's one less weight on my shoulder.

:-)

Cast

Hi!

Great news!

I have my cast together! However, I just realized I'll have to give my characters names so the names I'm choosing for my characters are going to be basic because I don't plan on introducing them by name in the opening. Therefore the names will be Ben for our main character, John for robber #1, James for robber #2, Sarah for robber #3, and Paul for robber #4. This will make it easier to identify the characters in the script/storyboard. 

So my cast is going to consist of my friends Kruis, Shane, Taylor, and Gordon. Kruis is going to play Ben, Shane will be playing James, Taylor will be playing Sarah, and Gordon will be playing Paul. I will be filming the scene, obviously. But I feel more confident now that I have my cast together, I just hope it all works out and everyone shows up for filming.

I'm going to start filming this weekend and hopefully, I can get all the filming done in one day. I kind of doubt it cause I don't want my actors to get impatient so I'll prob split up filming and film the scenes of Ben sitting at Vista View Park on a separate day since those scenes don't require all of the characters. I'm really looking forward to filming I think it will be fun. I'm going shopping this week for all my supplies and costumes. I'll keep the blog updated on any news or changes in planning :-)

Location

Hi!

So I've thought about all the places I want to shoot my opening and right now I have:

- Vista View Park
- A friend's garage
- Outside of a gas station
- Inside of car

Vista View Park (Davie, FL)

The scenes at Vista View Park will consist of the main subject sitting alone as his monologue plays in the background audio along with subtle background music. The scenes in the garage will consist of the robbers "planning" their robbery. The scene inside of the car will be of the robbers talking but with no audio of them talking, the man character's monologue still playing in the background. The final scene will be outside of the gas station and will be of the robbers getting out of the car and then the scene cuts to the name of the film. I am still thinking of a name for the film.

I decided to use Vista View Park as the main setting of the opening for the character's monologue. It is going to be as if the character is thinking what he is saying in the monologue and the audience is going inside his head. I will have the character sitting on the bench in the photo or just on the grass looking off into the distance, pondering over his life. I chose this location because I want the main character sitting on a hilltop looking over his town as it adds to the effect that the main character is in deep thought.

Now that I have all my scenes laid out, I can type up my script and implement into a storyboard. I will update the blog on any changes on location or script!

Notes

Hello!

So I'm at a drama competition in Tampa right now so unfortunately, I can't work on my project too much at the moment. In that case, this blog post will mostly just consist of notes and thoughts I have in my head for the opening.

I'm going to give a layout of the scene:

So the scene is going to start off with a blank screen with a quote appearing on the screen. The quotes I liked the most from one of my previous blog posts were:

“Maybe there is a beast… maybe it's only us.” 
― William Golding, Lord of the Flies

"Inside each of us, there is the seed of both good and evil. It's a constant struggle as to which one will win. And one cannot exist without the other."
- Eric Burdon

"These violent delights have violent ends."
- William Shakespeare, Romeo and Juliet

I'm such an indecisive person so I have no idea which one to pick! I like the Romeo and Juliet quote cause it's kind of a nod to my mise-en-scene elements of the 1996 film. So continuing with my layout:

After the quote fades from the screen, the screen is still going to be black when the main character's monologue starts. The screen will be black for a few seconds before the scene cuts to the main character (a guy) sitting on a bench or in the grass looking off into the distance. His monologue will continue playing in the back. The scene will then cut and continuously switch to the main character and his friends planning a robbery in a garage. There will be a whiteboard in the back where they are planning everything. The scene will cut back to the guy looking off into the distance perhaps filmed from behind him and then cut to the guy and his friends in a car. It is implied the robbers are talking about the robbery and are acting it out, with the monologue still playing in the background. The scene will cut back to the guy looking off in the distance one last time, then cut to the robbers getting out of the car with the main focus on the main character. As the main character shuts the door, the screen will go black with the title of the film appearing on the screen.

Well that's my layout of the scene, can't wait to start filming!

Clothes

Hi!

I found a shirt in my closet that I want the main character to wear in my opening. I wore the shirt for Halloween, I'll leave a picture of what it looks like below. The shirt is fitting to the whole Romeo + Juliet look that I want to implement into my opening.

Don't worry the cigarette is fake!!!

Romeo + Juliet (1996)

I am going to Goodwill soon with my friend to see if I can find any shirts that are fitting to the image I want to create for my opening. I looked for shirts online that are similar to what I'm looking for but I'd rather find something at a thrift store so I don't have to spend $20-$30 on a shirt. 

Along with the shirts, I want my characters to be wearing jeans or shorts, preferably ripped to give off that "rough" vibe I'm going for. I also want them to wear jewelry such as rings and long necklaces, which I already have. 

I'll keep the blog updated on clothing/costumes!

More Planning

Hello!

So I have a vision in my head of what I want for my film opening now. I want my film opening to be fairly quiet, maybe with some background music. I want it to start off with a black screen and a quote appearing on the screen. I want the quote to have something to do with my character and the overall "film." I will leave some of the ideas I have for quotes below:

“Maybe there is a beast… maybe it's only us.” 
― William Golding, Lord of the Flies

"No man chooses evil because it's evil. He only mistakes it for happiness, the good he seeks."
- Mary Wollstonecraft

"Man's nature is not essentially evil. Brute nature has been known to yield to the influence of love. You must ever despair of human nature."
- Gandhi

"It's a man's own mind, not his enemy or foe, that lures him to evil ways."
- Buddha 

"Inside each of us, there is the seed of both good and evil. It's a constant struggle as to which one will win. And one cannot exist without the other."
- Eric Burdon

"These violent delights have violent ends."
- William Shakespeare, Romeo and Juliet

Some movies that I know of that begin with quotes are Kill Bill, Fear and Loathing in Las Vegas, and the Breakfast Club. I like the idea of a quote at the beginning of my opening as I feel it sets the tone for the rest of the opening/film. 

After the quote appears on the screen, the actual opening will start with the voiceover of my character talking about himself and why he is the way he is. The scenes will possibly be of the main character walking around or sitting somewhere looking off into the distance.  I want the audience to really feel as if they are inside my character's head. Between these scenes will be scenes of them planning the robbery. I pretty much have all my ideas sorted out now and it's just a matter of me putting them into a script and into a storyboard.

I'll update you all on my progress!

Kill Bill: Volume 1 (2003)

New Idea

Hi!

So as I said in my blog yesterday, I have a new idea for my film opening. My new idea would still include the planning of the robbery, except with more of a background on the characters.

I was thinking of doing a thing where I have the main character of the "film" talking in a voiceover explaining why he and his accomplices are the way they are and why they are doing the robbery. I think this idea will give me the opportunity to give the audience more of an insight into the characters and help establish a connection between the audience and the character. When watching films, I think it's important for a connection to be established between the characters in the film and the audience, as it makes the experience of watching the film even better.

I typically like voice-overs in a film as I think it's a cool way of introducing the character/characters in a more personal way.  I think I want to try this in my film opening as I think it will give my film opening a deeper meaning with more background information provided.

Some examples of films that utilize voice-overs are:

Fear and Loathing in Las Vegas (1998)

Fight Club (1999)

Trainspotting (1996)

Second Group Meeting

Hi!

Today we had another group meeting except with different group members. I thought the group meeting was successful as every member pitched in an idea to each other that was helpful. We made a Google doc where we each wrote down notes from what each other was saying to put into use for our projects.

A couple of the members in my group suggested that I go down a comedic route for my opening. After discussing the use of weapons in my piece, my group agreed on the fact that I shouldn't use a gun in my piece due to all the liabilities. However, they gave me the idea of using a banana instead of a gun to give the opening that comedic effect or perhaps having my robbers "forget" their weapons when arriving at the robbery site.

I thought this idea was clever and funny, however, I'm not sure if I really wanted to go down a comedic route for my piece as I was aiming for something a little more serious. I like comedy films, don't get me wrong, I just would have to find actors who are actually funny and can make my piece funny without it being cringy. I'll have to think of this idea more before making any decisions.

Once again, I'm going to have to change my storyboard and my script. I have a new idea that is different from the comedic one that might be an interesting route for my piece. There are so many things I have to take into account now and I just want to start filming already! Ugh, the stress!!

I will update my blog tomorrow with the new idea I have for my piece and I think it's a good one :-)

Location/Scene Change

Hello!

After talking with Mrs. Stoklosa and thinking about it for a while, I have decided to change the location of my scene and my scene as a whole.

Instead of doing an actual robbery scene, I am going to film the "planning" of the robbery with all the characters.

My plan is to film in a garage with dark lighting with a little lighting focusing on the characters to give the scene that intense, mysterious vibe I'm going for. Since I am changing my whole scene, I will have to think of new shots/editing techniques that I want to implement into the scene. I have some shots in mind that I have written down, I just have to put them into the form of a storyboard. I plan on starting my new storyboard tomorrow and then presenting it to my group during our group meetings on Friday. I'm going to use the software Storyboarder to make this process easier. I also have to continue working on my script.

I also have some ideas for my cast. I'm thinking of using my brother and a couple of his friends. I want a female in my cast too so I can just get one of my friends to play that part. The only issue I may run into with this is the fact that my brother goes to college in Jacksonville, however he comes to visit often. I will talk to him today and see if we can work something out.

I still plan on keeping the bright colors of the Romeo + Juliet style to add a little contrast to the dark lighting of the scene.

I will be working on my storyboard and script tomorrow and am looking forward to working on my new scene!

Stressed!!!

Hello!

Well, things have possibly taken a turn for the worst.

I texted my friend Carlos today to secure the location for filming, his family's gas station. He told me a few days ago their gas station actually got robbed, so now he's not sure if I can film my opening there. What are the odds of this happening?! I told him to let me know within the next few days because if I can't film at his gas station I'm going to have to change my entire scene or possibly film an alternative scene. This whole situation has me really stressed out as I don't have a lot of time.

If my plan doesn't work out, I'm going to have to film at a different gas station if any of them even let me. If worst comes to worst, I might have to go with my original horror film opening plan. I really don't want to have to turn my entire plan around though, that would be so stressful. I really have to do a lot of thinking about this. Hopefully, my friend lets me know soon if his parents will actually let me film in their gas station or not. If not, I'll have to call gas stations I guess. I'm not sure how that's gonna work if we have to go to that step.

I'll keep you updated on what happens! Hopefully, everything works out!!

Robbery Representation in Film

Hello!

I have been doing some more research on robberies and how they are portrayed in films.

Specifically, I watched a YouTube video on how bank heists are portrayed in film. The video was very interesting and informative as it went over various elements that are typically seen in bank heist scenes in movies.

The video went over mise-en-scene elements that directors use and how they use these elements to create the perfect bank heist scene. The narrator went over architecture and how it affects the scene itself and the effect it has on the audience.


The video mentioned some things I was thinking of putting in my film opening, such as how in various films, robbers will stand on counters and talk to the people in the bank.

Public Enemies (2009)

In most of the bank heist films, guns were used. This has been another thing I've had to consider: weapons. I was thinking of using a gun because I don't think a knife would have the same effect in a scene like this. However, I want to make the gun at least look real so I need to figure out a way to do this, perhaps with spray paint or tape.

I'm going to be editing and adding to my storyboard in the following days so I can really sort out my shots and also think of editing techniques that I want to implement into my film opening. My friend Yejin told me about this interesting software called Storyboarder. I checked it out and the features are really cool as it lets you upload the script of your film or scene and it will create a storyboard for you. I plan on using this software to aid me in the process of planning.

Tomorrow I plan on starting my script for the scene which is going to take some time since I have so many ideas that I want to add to the scene. I'll keep you updated on the script and the writing process!


Here is the link to the video I watched on how bank heists are portrayed in film: https://www.youtube.com/watch?v=X8anrKWFCMk

Masks & Cast

Hi!

So while doing my research for the costume, I decided that I want to go down that Baz Luhrmann route and use elements from his 1996 film Romeo + Juliet. I like the costume design of the character the most out of everything else I have looked at.

However, in some pieces that I've seen regarding robberies, the characters frequently have a significant costume/look. They typically wear masks or some other form of a costume. I've noticed this in movies such as The Dark Knight, Point Break, The Town, Spring Breakers, and Baby Driver. In the robbery scenes in these films, the characters typically don some sort of costume/masks.

Point Break (1991)- Masks of Presidents

Spring Breakers (2012)- Pink Ski Masks

Baby Driver (2017)- Mike Myers Halloween Masks

The Town (2010)- Nun Costumes

The Dark Knight (2008)- Clown Masks

I am still going for the Romeo + Juliet look, but I was thinking of adding a touch to the costume such as a mask. I don't think I would want a ski mask though because I think that is a bit cliché. I could go to Party City and see if I find anything I like that would fit along with the clothes of the characters.

Another thing I need to do is recruit people who are willing to act in my scene. In the past, I've had trouble recruiting people who have the patience to be in a scene that requires filming for a long period of time, which is another thing I am worried about when it comes to filming this opening.

In order to get people and have the time to film, I think I will do the filming during Spring Break. This will give me plenty of time to both film and edit my opening.

I will be asking people this week if they would like to be in my opening in order to have enough time to plan.

I will be posting updates on my cast and costumes in my future posts!

Mise-en-scène

Hello!

Since I've been leaning towards the whole gas station robbery idea, I've thought about some of the mise-en-scene elements, specifically the costumes.

I kind of liked the costumes seen in Baz Luhrmann's Romeo and Juliet. The colors that the characters were wearing really pop and draw attention to them. Colors are important to me in a scene, especially in a scene with an action sequence. A gas station really gives me the opportunity to use various colors to my advantage.

Romeo + Juliet (1996)

Romeo + Juliet (1996)

I read an interesting article that was solely based on the style in Baz Luhrmann's version of Romeo and Juliet. I took some inspiration from that article and wrote it down along with some notes I have regarding the project.

Here is the link to the article that I read: https://www.grailed.com/drycleanonly/romeo-and-juliet-style

The singer Halsey came out with an album based on the whole Baz Luhrmann Romeo and Juliet theme. Her music video for her song "Bad at Love" uses some of the elements I noted in Luhrmann's film. I really enjoyed the mise-en-scene of her music video and drew some inspiration from that as well. I liked the costumes of the girls featured in the video and would like to implement a similar style in my opening.

I really enjoy the whole aesthetic of both Halsey and Baz Luhrmann's vision of Romeo and Juliet. The costumes really appeal to me and in my opinion, are appealing to the eye. I think using this style of mise-en-scene can help my scene grab the audience's attention better, rather than using dark or dull colors.

Bad at Love Music Video- Halsey

I will give the costumes some more thought and post my thoughts in the days following!

Adding to the storyboard

Hi!

Today, I started working on my storyboard for the robbery film opening idea I have. I might create a separate storyboard for the horror movie idea, just to compare the two.

I am still not completely sure of which genre I want to go for, but I need to choose quickly so I have enough time to do the right planning.

I feel like I'm leaning towards the robbery idea because I think it will give me the opportunity to implement more shots/angles and editing techniques. I don't want a boring film opening, which is what I'm afraid might happen with a horror movie opening, considering I only have two minutes and it might be easier to get more action in two minutes with a robbery scene.
Also, knowing there's a good chance I can use my friend's family-owned gas station could make the process of going down that route slightly easier.

I still need to add more shots to my storyboard as I am still unsure of how I want the whole scene to go.

I'm not the best at drawing so it's a little difficult to tell from the storyboard what exactly my vision is but I have a couple ideas of how I want the scene to go.

I'm either going to have just a normal robbery scene or possibly someone intervening on the robbery, leading the audience to find out the focus of the "film" is the person who intervenes. I was thinking of having a fight sequence ensue, which can be extremely difficult to film but would give me the opportunity to implement lots of cool shots.

I'm not gonna lie, I'm feeling a little stressed on what I should do for my film opening. I'm so stuck in between the horror opening and the action opening. The action film opening will be more difficult I think, however, I think it would be better in terms of shots, angles, and editing that could really grasp the audience's attention.

I still have a lot of thinking to do, hopefully, I will have my final decision soon!

Action film opening??

Hey there!

In my previous post, I talked about how I was thinking of filming an opening to an action film where there is some sort of robbery.

Getting to film in a bank seems to prove to be difficult, so I had a few ideas.
If I can't do a bank, I was thinking of my dad's office's lobby as an alternative location. If this can't be done, another idea I had was filming in a gas station.

I remembered that a close friend of mine's family owns a gas station. I texted him today with my idea and he said he could ask his parents if I can film in their gas station once I figure everything out with my project.

I think after much thought, I might just go down the bank/gas station robbery scene route.

I did more research on heist/robbery scenes and found some interesting articles that were helpful.

One article talked about how to film a robbery scene while on a budget, discussing planning, costume, special effects, and location. Another article I read was the layout of the screenplay of a robbery scene, which was helpful as a guideline on which route I should go.

Tomorrow, I am going to start my storyboard for some of the ideas I have for shots.

I linked the articles I found down below:

http://www.26screenplays.com/film-project-the-bank-robbery/

http://www.26screenplays.com/how-to-film-a-bank-robbery-on-a-limited-budget/

Group Meeting & Genre Crisis

Hi!

Today we had our first group meeting which was pretty cool. I really liked the people in my group as I felt we all shared similar ideas. They helped me a lot with coming up with an idea for my film opening.

Conor, one of the members of my group, helped me think of a way to have some sort of build up in a film opening similar to the one in Halloween. He gave me the idea of having a news report on the television in the house that the "killer" is walking through reporting that a serial killer is on the loose, in order to give the audience that 2 + 2 effect as mentioned in the TedTalk we watched in class.

Two other people in my group were thinking of going down the horror/thriller route, so we were all able to help each other. I look forward to meeting with them again soon.

I thought more about what I wanted to do for my film opening and had a bit of a genre crisis.

Point Break (1991)

I really like the idea of doing an action film opening as well. Specifically, a robbery scene. The only difficulties I think I would have is finding a place to carry this scene out. I was thinking a diner or a gas station. Obviously trying to film this at a bank would be close to impossible.

I think doing a robbery scene would give me the opportunity to implement a lot of different shots & angles to make my opening more enticing for the audience.

I really enjoy robbery scenes in film which is why I was thinking of possibly going down this route, despite the possible difficulties. One of the best known film openings is a bank robbery from The Dark Knight. I need to think about this a little more though.


Here are some of my favorite robbery scenes that I have taken notes from for a possible action film opening:

Point Break (1991): https://www.youtube.com/watch?v=k82puCxjmAA

The Dark Knight: (2008):  https://www.youtube.com/watch?v=Yqvbv-SB4bg

The Town (2010): https://www.youtube.com/watch?v=hOsJ7jLRQq4

Planning!!

Wow! I'm extremely excited to say I've officially started planning for my film opening for my portfolio project!

I think I have decided to stick with the horror genre for my film opening, as it is my favorite genre and will help me enjoy the process even more.

I have decided to film the opening with both a more professional camera and my iPhone.

The thing I am most worried about the most when creating this project is falling into clichés. I don't want my opening to be so predictable, that it is boring and uncreative. I have been watching various horror movie openings to see which ones I like most. I like the openings of both Scream and the Shining, however I'm not sure how I would be able to film an opening like the Shining.

Another opening I liked that could be easier is an opening like Halloween. I like that suspenseful opening feel the really sets off the start of a horror film.

Another difficult thing I have thought about is managing to fit all my ideas into a two minute video. I think this is going to be the hardest part. Therefore, I have to make sure all the editing is concise and that I fit all the important parts in that need to be in the opening.

I will continue to plan throughout the week but I just wanted to share some of my ideas and research I have done!

That's all for today :-)

I included the link to the opening of Halloween down below:
https://www.youtube.com/watch?v=nnWw060ygG8


Sources:
The Shining Opening Scene: https://www.youtube.com/watch?v=Y7CPQgNUtFk

Music Marketing Campaign

  

Hello!

I haven't posted in a while, but that's because I was working on a campaign! Specifically, a music marketing campaign with two other girls, my friends Yejin and Nawal.

During this project, we were given a song and instructed to film a music video. Along with this, we were instructed to create a campaign that would help market a band that we had to make up. The band we made up was called the Wild Stars.

A lot of research went into this project, including finding the target audience of our genre (alternative rock), how to market this genre/our band, and how to appeal to our audience.

We found that young adult males aged 16-25 tended to listen to the alternative rock genre more. Taking this information, we thought it would be a good idea to place live shows for the Wild Stars in close proximity of college campuses, such as Fifth and Thomas in Tallahassee, which is close to Florida State University.

Another thing we found while conducting research of this genre is that listeners tend to be more liberal minded as well. We took this into mind while filming our music video and decided to implement LGBTQ representation in our video. Our video featured a female prostitute engaging with another female character in order to include this representation.

Overall, really diving into research on the target audience of our genre helped us with our choices on the project.

Some of our marketing creations included a website, band merchandise, such as t-shirts and sweatshirts, a video game, social media accounts, and a QR code that when scanned would open a link to the video game.
Our website included a lot of information and links to our social media which can help spread awareness of our band.
The link to our website is: https://rynrecords.wixsite.com/thewildstars

All of these marketing creations can increase the chances of our band's name getting out there and gathering a following.

The research I gathered and the information I learned from this project will be able to help me on my portfolio project, especially when it comes to appealing to a target audience.
Since my portfolio project is a film opening, I can make sure to include the right elements for my genre and appeal to the correct target audience.

Example of the Wild Stars video game